Web 2.0 – The Management-Speak

Over a sandwich this lunchtime, I started reading an article in the February 2008 edition of “Project” magazine about using Web 2.0 technology to aid communication within a project team.

But I must admit to a true “laugh out loud” moment when I read the final paragraph:

“It is by leveraging Web 2.0 technologies to facilitate excellent collaboration, the dissemination of the common vision, streamlining of workflow and delivery of rapid authorisation processes, that organisations can create the highly effective working environment required to keep a project focused on the corporate objective.”

Pardon?

Management-speak at its best!